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Lead management- Introduction

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  Suppose you have started online classes and planned everything to teach 50 students but what if you have new entries at the last moment. As of your plans it’s manageable to handle 50 kids and pay attention to each of them but if there are students double the count and require constant attention to solve their different queries then handling them is one of the challenging tasks.  This is what happens in most of the growing businesses where they face situations having too many queries or leads than their team can handle. They fail to provide the required attention to their leads and because of that, they may lose them. Eventually various businesses are now adopting lead management strategies to get assisted with the best practices to manage their leads. Lead management is the process of handling leads equally and constantly. The old-approach of lead management is now changing with modern techniques where it is not just about managing the leads but also integrating sales and marketing m